AI Insights · Timothy · January 2024
Top 5 Virtual Fitness Programs on iOS in Bulgaria for Q4 2023
Explore the performance of the top 5 virtual fitness programs on iOS in Bulgaria during Q4 2023, highlighting trends in downloads, revenue, and active users.
ARTICLE BODY
In the fourth quarter of 2023, the virtual fitness app market in Bulgaria saw notable trends across the top 5 applications. Here’s a closer look at their performance, based on data from Sensor Tower.
STEPN from FindSatoshi Lab Limited saw an interesting revenue trajectory. Starting from $770 in late September, it peaked significantly at $2.3K by the end of October. However, the revenue fluctuated throughout November and December, closing the quarter at $121. Downloads were minimal, with a slight increase towards the end of December, reaching 7. Weekly active users showed a steady decline from 394 in late September to 357 by the end of December.
Strava: Run, Bike, Hike by Strava, Inc. demonstrated a diverse performance. Revenue peaked at $827 in the final week of December, with notable fluctuations throughout the quarter. Downloads saw a significant drop from 241 in late September to 52 in mid-December, but recovered to 178 by the end of December. Active users fluctuated, peaking at 4.2K in the last week of December.
JustFit: Lazy Workout & Fit from Enerjoy Pte. Ltd. experienced a varied quarter. Revenue peaked at $458 in the last week of December, with notable increases and decreases throughout the quarter. Downloads also showed a similar trend, peaking at 443 at the end of October and closing the quarter at 373. Active users saw a sharp increase, peaking at 907 by the end of December.
Asana Rebel: Get in Shape by Asana Rebel GmbH had a consistent revenue increase towards the end of the quarter, peaking at $323 in mid-December and slightly decreasing to $296 by the end. Downloads remained low and sporadic, with no significant peaks throughout the quarter. Active user data was not available for this app.
Workout Planner Muscle Booster from WELLTECH APPS LIMITED showed an increase in revenue, peaking at $219 in early November and closing the quarter at $177. Downloads saw a notable peak at 183 in the last week of December. Active users increased significantly, peaking at 291 by the end of December.
For more insights and detailed analytics, visit Sensor Tower.
